You recognize how annually there’s a brand-new “essential” tool for digital agencies? Well, GoHighLevel isn’t simply another short lived fad. It’s built an online reputation as a durable, all-in-one system that can (supposedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Call Tracking. Appears wonderful, right?
Yet below’s the thing: not all-in-one tools are produced equivalent. Some try to do everything and wind up not doing anything well. Others hit that pleasant place. So, where does GoHighLevel land? Let’s break it down– growths and all.
What Makes GoHighLevel Attract Attention?
It’s everything about consolidation. Imagine dumping your jumble of subscriptions– no more logging into 5 different dashboards just to examine your leads, send out a campaign, or modify a landing page. GoHighLevel packages the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and sets off)
- SMS and voice messaging
- Funnel and website builder
- Program and membership system
- Workflow automation
- Social media site organizing
- Credibility administration
And that’s just scratching the surface. For agencies, particularly those managing numerous customers, the capacity to create and manage sub-accounts under one roof covering is a lifesaver.
The Good: Where GoHighLevel Shines
Let’s be genuine– there’s a lot to love below.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for companies. From nurturing leads using SMS to structure complex automations, you can take care of almost every facet of your customers’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s great, yet occasionally you require to reach individuals where they in fact listen. GHL’s two-way SMS, voice drops, and Facebook Messenger integration imply you can connect with leads and customers on their terms. That’s a major edge over systems that just do e-mail.
Automation That Really Provides
If you have actually ever attempted to cobble with each other automations making use of Zapier and a bunch of separated apps, you recognize the pain. GoHighLevel’s workflow builder lets you section, score, and step leads via your pipeline with marginal fuss. Want to send a follow-up SMS after a lead submits a kind? Easy. Trigger a support sequence based on user actions? Done.
Cost-efficient For Agencies
Let’s speak money. GHL’s plans start at $97/month and rise to $497/month for firms and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving major cash money– especially if you’re taking care of numerous clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll enjoy this: GoHighLevel lets you white-label and market the system. That suggests you can use your own top quality variation to customers, adding a brand-new income stream. Not every platform provides you that kind of adaptability.
Integration-Friendly
Already making use of Zapier, Stripe, or other tools? GHL plays good with many major systems, so you’re not secured or compelled to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s obtain real about the drawbacks.
Email Costs Can Slip Up
Here’s a potential budget-buster: GoHighLevel bills $0.01 per email sent. If you’ve got a listing of 30,000 subscribers and you’re sending out regular programs, you might easily spend $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re hefty on e-mail marketing, this is something to view very closely.
Email Deliverability Issues
GHL relies upon Mailgun for email delivery, and a great deal of customers report reduced deliverability rates compared to committed e-mail systems. We’re discussing a 30% drop in some situations. If your business lives and dies by the inbox, you’ll intend to do some severe screening before moving your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as specialist systems. For instance, its course production tools aren’t as advanced as Kajabi or Teachable. Community features, progressed training course dripping, and robust analytics? You might find them doing not have if you’re a content creator initially and a firm second.
UI/UX: Still a Bit Clunky
Let’s just state it: the interface isn’t winning any type of style honors. With setups scattered across several panels and some weird navigation selections, you may find yourself clicking around more than you would certainly such as. It’s functional, yet it’s not constantly user-friendly.
Best for Agencies– Not Solo Makers
If you’re a digital company, GHL’s features and pricing make a ton of sense. But if you’re a solo designer, train, or program seller, you may be better off with a system that specializes in your needs.
Real-Life Instance: How a Firm Utilizes GoHighLevel
Let’s say you run a shop digital firm. You have actually got 5 clients, each with their own funnels, e-mail checklists, and social networks accounts. Prior to GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for visits, and Barrier for social media sites.
With GoHighLevel, you set up sub-accounts for each and every client. You create custom control panels, take care of all their leads, automate follow-ups via SMS and e-mail, and even schedule their social blog posts– all without leaving the system. Need to duplicate an effective funnel for a brand-new client? Snapshots make it a breeze. And you can even re-sell your branded version of GHL to clients who intend to take care of things themselves.
The Funnel and Website Builder: Remarkably Qualified
You may anticipate a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is actually pretty smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s content. Certain, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but also for the majority of firm clients, it’s ample.
And if you’re moving from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Call Tracking
GHL allows you set up intricate automations– believe abandoned cart e-mails, support sequences, and split tests. You can set up e-mails for optimum times and track efficiency with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open prices storage tank after switching, you’ll require to fix or think about a devoted e-mail service provider.
CRM and Social Organizer: Every Little Thing in One Place
The CRM is an emphasize, offering lead racking up, division, and also a customer website for tracking project development. The social coordinator changes tools like Buffer or Hootsuite, letting you timetable and assess articles across networks. For agencies, this sort of centralization is gold.
Selling Products and Courses: Good, Not Great
You can sell digital and physical items, run subscriptions, and also import courses from Kajabi. Web content layouts consist of video, audio, and docs, so you can cater to different learning designs. Yet if you desire sophisticated community features or advanced training course dripping, you’ll require to look in other places GoHighLevel Call Tracking.
Reputation Administration: Protect Your Brand
GHL automates review requests after transactions– through text, email, or QR code– so you can develop trust and credibility. Negative testimonials can be redirected to a personal type, offering you an opportunity to deal with problems before they go public. You can additionally keep an eye on testimonials throughout Google, Facebook, and other systems right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment processors, social media sites, and Zapier, so you can connect your preferred tools as needed.
All-time Low Line: Should You Choose GoHighLevel?
If you’re running a digital firm (or wish to re-sell software program), GoHighLevel is a major competitor. It’s not perfect– e-mail deliverability and UI peculiarities can be irritating– yet the worth, flexibility, and agency-focused features are tough to defeat. For solo designers or those needing deep course/community tools, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your technology stack with each other and desire a single platform to run your company, GoHighLevel is definitely worth a try. Just check the email side prior to going all-in, and keep an eye on your prices as your listing expands.