You know just how annually there’s a new “essential” device for digital firms? Well, GoHighLevel isn’t just another fleeting trend. It’s built a reputation as a durable, all-in-one system that can (supposedly) change your CRM, e-mail marketing, funnel builder, course platform, and GoHighLevel Brand Boards. Appears dreamy, ideal?
Yet right here’s the thing: not all-in-one tools are developed equivalent. Some attempt to do everything and end up not doing anything well. Others hit that wonderful area. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stand Out?
It’s everything about combination. Visualize ditching your jumble of memberships– say goodbye to logging into five different control panels simply to inspect your leads, send out a campaign, or modify a landing page. GoHighLevel packages the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Course and membership platform
- Workflow automation
- Social network organizing
- Reputation management
Which’s just scratching the surface. For firms, especially those handling several customers, the capacity to create and handle sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to love below.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for agencies. From nurturing leads using SMS to building facility automations, you can deal with almost every element of your customers’ digital marketing in one place.
SMS and Multi-Channel Interaction
Email’s terrific, but sometimes you need to reach people where they in fact listen. GHL’s two-way SMS, voice decreases, and Facebook Carrier integration suggest you can connect with leads and clients on their terms. That’s a serious edge over platforms that simply do email.
Automation That Actually Supplies
If you have actually ever before tried to patch together automations using Zapier and a number of disconnected applications, you know the discomfort. GoHighLevel’s workflow builder lets you segment, rating, and relocation leads through your pipeline with very little hassle. Wish to send a follow-up SMS after a lead submits a type? Easy. Trigger a support series based upon individual activities? Done.
Affordable For Agencies
Let’s chat cash. GHL’s plans start at $97/month and rise to $497/month for companies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major cash money– specifically if you’re handling multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial kind, you’ll love this: GoHighLevel allows you white-label and market the platform. That implies you can use your own branded version to clients, including a brand-new earnings stream. Not every system offers you that kind of adaptability.
Integration-Friendly
Currently making use of Zapier, Stripe, or various other tools? GHL plays good with many major platforms, so you’re not locked in or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is ideal– let’s get genuine concerning the drawbacks.
Email Expenses Can Slip Up
Here’s a prospective budget-buster: GoHighLevel charges $0.01 per email sent. If you’ve got a checklist of 30,000 subscribers and you’re sending out routine programs, you can easily invest $300+ per month simply on emails. That’s more than the top-tier Unlimited plan! If you’re heavy on email marketing, this is something to view carefully.
Email Deliverability Issues
GHL counts on Mailgun for e-mail shipment, and a lot of individuals report lower deliverability rates contrasted to devoted email platforms. We’re talking about a 30% decrease in some situations. If your organization lives and dies by the inbox, you’ll want to do some major testing before moving your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it does not always go as deep as expert platforms. For instance, its course production devices aren’t as progressed as Kajabi or Teachable. Community features, progressed course dripping, and robust analytics? You could find them doing not have if you’re a content designer initially and a company second.
UI/UX: Still a Bit Clunky
Let’s simply say it: the user interface isn’t winning any layout honors. With settings spread throughout numerous panels and some odd navigation options, you might find yourself clicking around more than you ‘d such as. It’s practical, yet it’s not constantly user-friendly.
Best for Agencies– Not Solo Makers
If you’re a digital company, GHL’s features and pricing make a lots of sense. But if you’re a solo developer, instructor, or course vendor, you might be much better off with a system that focuses on your needs.
Real-Life Instance: How a Firm Uses GoHighLevel
Let’s say you run a boutique digital agency. You have actually got five clients, each with their own funnels, e-mail lists, and social networks accounts. Prior to GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every customer. You develop custom-made control panels, manage all their leads, automate follow-ups using SMS and e-mail, and also schedule their social posts– all without leaving the platform. Need to clone an effective funnel for a new client? Snapshots make it a wind. And you can even re-sell your well-known variation of GHL to customers who wish to manage points themselves.
The Funnel and Website Builder: Remarkably Capable
You could expect a jack-of-all-trades builder to be confusing, however GHL’s drag-and-drop editor is actually rather smooth. You overcome 1,000 funnel templates to have fun with, and you can personalize them to your heart’s material. Sure, it’s not as elegant as Elementor (no parallax scrolling or wild computer animations), but for the majority of firm clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Brand Boards
GHL allows you set up complicated automations– believe deserted cart e-mails, support sequences, and split tests. You can set up emails for optimal times and track performance with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open prices storage tank after changing, you’ll require to repair or consider a committed e-mail service provider.
CRM and Social Planner: Every Little Thing in One Place
The CRM is an emphasize, supplying lead racking up, segmentation, and even a client website for tracking job progression. The social planner changes devices like Buffer or Hootsuite, allowing you routine and assess blog posts across networks. For companies, this type of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can offer digital and physical items, run memberships, and even import training courses from Kajabi. Material layouts consist of video, audio, and docs, so you can satisfy various learning designs. But if you want advanced community features or innovative course leaking, you’ll need to look in other places GoHighLevel Brand Boards.
Track Record Management: Protect Your Brand name
GHL automates review requests after purchases– via SMS, email, or QR code– so you can construct trust and reliability. Negative evaluations can be redirected to a private form, giving you a possibility to deal with concerns before they go public. You can also keep an eye on reviews throughout Google, Facebook, and other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with settlement cpus, social networks, and Zapier, so you can connect your favorite tools as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital agency (or want to market software application), GoHighLevel is a severe competitor. It’s not best– e-mail deliverability and UI quirks can be aggravating– but the worth, versatility, and agency-focused features are tough to defeat. For solo developers or those requiring deep course/community tools, consider Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack with each other and want a single system to run your firm, GoHighLevel is definitely worth a shot. Simply examine the email side before going all-in, and keep an eye on your expenses as your checklist grows.