You know exactly how yearly there’s a new “must-have” device for digital companies? Well, GoHighLevel isn’t simply one more short lived pattern. It’s built a track record as a robust, all-in-one platform that can (supposedly) replace your CRM, email marketing, funnel builder, program platform, and GoHighLevel Awards. Seems wonderful, appropriate?
But here’s things: not all-in-one devices are developed equivalent. Some attempt to do everything and end up doing nothing well. Others struck that wonderful spot. So, where does GoHighLevel land? Let’s break it down– excrescences and all.
What Makes GoHighLevel Attract Attention?
It’s everything about loan consolidation. Imagine dropping your jumble of memberships– no more logging right into five various dashboards simply to examine your leads, send a campaign, or tweak a landing page. GoHighLevel packages the fundamentals:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Program and membership platform
- Workflow automation
- Social media scheduling
- Reputation administration
Which’s just scratching the surface. For companies, especially those taking care of multiple clients, the ability to develop and manage sub-accounts under one roofing is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be actual– there’s a lot to like below.
All-in-One Giant
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for firms. From nurturing leads by means of SMS to structure facility automations, you can handle nearly every aspect of your clients’ digital marketing in one location.
SMS and Multi-Channel Interaction
Email’s excellent, but occasionally you require to reach people where they actually listen. GHL’s two-way SMS, voice declines, and Facebook Carrier integration suggest you can get in touch with leads and customers on their terms. That’s a severe edge over platforms that just do e-mail.
Automation That Actually Provides
If you’ve ever before tried to patch together automations using Zapier and a lot of detached apps, you know the pain. GoHighLevel’s workflow builder allows you sector, score, and action leads with your pipeline with minimal fuss. Want to send out a follow-up SMS after a lead completes a form? Easy. Trigger a support sequence based upon user actions? Done.
Cost-efficient For Agencies
Let’s speak cash. GHL’s plans start at $97/month and increase to $497/month for agencies and resellers. Contrasted to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving significant cash money– specifically if you’re managing multiple clients.
SaaSPreneur Program
If you’re the business type, you’ll love this: GoHighLevel lets you white-label and re-sell the platform. That suggests you can supply your very own top quality version to clients, including a brand-new revenue stream. Not every platform offers you that sort of adaptability.
Integration-Friendly
Currently utilizing Zapier, Stripe, or other devices? GHL plays wonderful with the majority of major systems, so you’re not locked in or required to abandon your favorite applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain real concerning the drawbacks.
Email Expenses Can Slip Up
Below’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent. If you’ve got a checklist of 30,000 subscribers and you’re sending out regular broadcasts, you could easily invest $300+ per month just on emails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to see very closely.
Email Deliverability Issues
GHL counts on Mailgun for email shipment, and a lot of customers report reduced deliverability prices compared to devoted e-mail platforms. We’re speaking about a 30% drop in some instances. If your business lives and dies by the inbox, you’ll wish to do some serious testing before relocating your list over.
Jack of All Professions, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as professional systems. As an example, its program development tools aren’t as progressed as Kajabi or Teachable. Community features, advanced program dripping, and durable analytics? You could locate them lacking if you’re a content designer initially and an agency 2nd.
UI/UX: Still a Bit Clunky
Let’s just claim it: the interface isn’t winning any kind of design honors. With settings spread across several panels and some weird navigation choices, you could find yourself clicking around more than you ‘d like. It’s practical, however it’s not constantly instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital agency, GHL’s features and pricing make a lots of sense. However if you’re a solo creator, coach, or course vendor, you might be better off with a system that focuses on your demands.
Real-Life Example: How an Agency Uses GoHighLevel
Let’s say you run a shop digital company. You’ve obtained 5 customers, each with their own funnels, e-mail lists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Barrier for social media.
With GoHighLevel, you established sub-accounts for each and every client. You create custom control panels, handle all their leads, automate follow-ups by means of SMS and email, and even arrange their social posts– all without leaving the system. Need to duplicate a successful funnel for a brand-new client? Snapshots make it a breeze. And you can even market your well-known version of GHL to customers who wish to handle things themselves.
The Funnel and Website Builder: Remarkably Capable
You could expect a jack-of-all-trades builder to be cumbersome, but GHL’s drag-and-drop editor is in fact quite smooth. You overcome 1,000 funnel templates to have fun with, and you can personalize them to your heart’s web content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild animations), but for most agency customers, it’s ample.
And if you’re migrating from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s an uncommon (and welcome) touch.
Email Marketing: GoHighLevel Awards
GHL allows you establish complex automations– believe deserted cart emails, nurture sequences, and split examinations. You can arrange e-mails for optimum times and track performance with real-time analytics. But, as mentioned, deliverability can be a sticking point. If your open prices container after switching, you’ll need to repair or consider a devoted email provider.
CRM and Social Planner: Whatever in One Location
The CRM is a highlight, offering lead scoring, segmentation, and even a client portal for tracking project development. The social organizer replaces tools like Buffer or Hootsuite, allowing you timetable and examine posts across networks. For agencies, this type of centralization is gold.
Marketing Products and Courses: Excellent, Not Great
You can sell digital and physical items, run memberships, and also import courses from Kajabi. Material layouts consist of video, audio, and docs, so you can accommodate different learning styles. But if you desire innovative community features or sophisticated course leaking, you’ll require to look somewhere else GoHighLevel Awards.
Online Reputation Administration: Shield Your Brand
GHL automates review requests after transactions– via SMS, email, or QR code– so you can develop depend on and reputation. Negative reviews can be rerouted to a private kind, providing you a possibility to resolve concerns before they go public. You can likewise keep track of testimonials throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment processors, social media, and Zapier, so you can link your favored devices as needed.
The Bottom Line: Should You Choose GoHighLevel?
If you’re running a digital company (or want to market software program), GoHighLevel is a severe competitor. It’s not best– e-mail deliverability and UI peculiarities can be annoying– yet the value, versatility, and agency-focused features are hard to beat. For solo developers or those requiring deep course/community tools, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your tech stack with each other and want a solitary system to run your company, GoHighLevel is definitely worth a try. Simply check the email side before going all-in, and keep an eye on your costs as your checklist expands.