You know how annually there’s a new “must-have” device for digital companies? Well, GoHighLevel isn’t simply one more fleeting pattern. It’s developed a reputation as a durable, all-in-one platform that can (allegedly) replace your CRM, e-mail marketing, funnel builder, training course system, and GoHighLevel Appointment Booking. Sounds fanciful, appropriate?
But here’s the thing: not all-in-one tools are created equal. Some attempt to do everything and end up not doing anything well. Others struck that wonderful spot. So, where does GoHighLevel land? Let’s break it down– warts and all.
What Makes GoHighLevel Stick Out?
It’s all about consolidation. Picture abandoning your jumble of subscriptions– no more logging into 5 various control panels simply to inspect your leads, send out a campaign, or modify a landing page. GoHighLevel packages the essentials:
- CRM (think ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and triggers)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership platform
- Workflow automation
- Social network scheduling
- Reputation management
And that’s simply scratching the surface. For companies, specifically those taking care of several customers, the capacity to create and handle sub-accounts under one roofing system is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to love here.
All-in-One Powerhouse
You’re not just obtaining a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads through SMS to structure complicated automations, you can handle almost every element of your customers’ digital marketing in one area.
SMS and Multi-Channel Communication
Email’s wonderful, but in some cases you need to get to individuals where they really listen. GHL’s two-way text, voice decreases, and Facebook Messenger integration imply you can get in touch with leads and customers on their terms. That’s a serious edge over platforms that simply do e-mail.
Automation That Really Delivers
If you have actually ever tried to cobble with each other automations utilizing Zapier and a lot of disconnected apps, you recognize the discomfort. GoHighLevel’s workflow builder lets you section, score, and move leads through your pipeline with marginal difficulty. Intend to send out a follow-up SMS after a lead completes a form? Easy. Trigger a nurture series based upon user activities? Done.
Cost-efficient For Agencies
Let’s chat cash. GHL’s plans begin at $97/month and increase to $497/month for firms and resellers. Compared to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious cash money– especially if you’re handling numerous customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll love this: GoHighLevel lets you white-label and market the system. That means you can provide your very own well-known variation to customers, adding a new revenue stream. Not every platform provides you that kind of adaptability.
Integration-Friendly
Currently making use of Zapier, Stripe, or other devices? GHL plays good with most significant platforms, so you’re not secured or forced to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is perfect– let’s obtain real about the drawbacks.
Email Expenses Can Sneak Up
Here’s a possible budget-buster: GoHighLevel bills $0.01 per e-mail sent out. If you have actually obtained a list of 30,000 subscribers and you’re sending normal broadcasts, you could easily invest $300+ per month just on e-mails. That’s more than the top-tier Unlimited plan! If you’re hefty on email marketing, this is something to view very closely.
Email Deliverability Issues
GHL counts on Mailgun for e-mail delivery, and a lot of individuals report lower deliverability prices contrasted to committed email platforms. We’re discussing a 30% decrease in some situations. If your company lives and dies by the inbox, you’ll intend to do some major screening prior to relocating your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t constantly go as deep as professional systems. As an example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced course leaking, and robust analytics? You may locate them lacking if you’re a content creator first and a company second.
UI/UX: Still a Bit Clunky
Let’s just state it: the user interface isn’t winning any design awards. With settings scattered throughout several panels and some strange navigation selections, you may find yourself clicking around greater than you would certainly such as. It’s practical, but it’s not constantly intuitive.
Best for Agencies– Not Solo Creators
If you’re a digital company, GHL’s features and pricing make a lots of feeling. However if you’re a solo designer, trainer, or training course vendor, you could be much better off with a platform that focuses on your requirements.
Real-Life Example: How a Firm Makes Use Of GoHighLevel
Let’s state you run a shop digital agency. You’ve obtained 5 clients, each with their own funnels, email checklists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for email, Calendly for appointments, and Buffer for social media sites.
With GoHighLevel, you set up sub-accounts for each client. You create customized dashboards, take care of all their leads, automate follow-ups by means of SMS and e-mail, and also arrange their social messages– all without leaving the platform. Required to clone a successful funnel for a brand-new client? Snapshots make it a wind. And you can also resell your well-known variation of GHL to clients who intend to manage points themselves.
The Funnel and Website Builder: Remarkably Qualified
You might anticipate a jack-of-all-trades builder to be clunky, but GHL’s drag-and-drop editor is in fact pretty smooth. You get over 1,000 funnel templates to have fun with, and you can personalize them to your heart’s content. Sure, it’s not as fancy as Elementor (no parallax scrolling or wild computer animations), but also for most agency customers, it’s ample.
And if you’re moving from ClickFunnels? GHL also supplies a ClickFunnels import feature. That’s an unusual (and welcome) touch.
Email Marketing: GoHighLevel Appointment Booking
GHL allows you establish complicated automations– assume deserted cart e-mails, nurture series, and split examinations. You can set up e-mails for ideal times and track performance with real-time analytics. However, as discussed, deliverability can be a sticking point. If your open prices container after changing, you’ll require to repair or think about a dedicated email company.
CRM and Social Coordinator: Whatever in One Location
The CRM is a highlight, using lead racking up, division, and even a client website for tracking project progress. The social planner replaces devices like Buffer or Hootsuite, allowing you timetable and analyze posts across channels. For firms, this kind of centralization is gold.
Selling Products and Courses: Great, Not Great
You can offer digital and physical items, run memberships, and also import programs from Kajabi. Web content styles include video, audio, and docs, so you can cater to various learning styles. Yet if you desire sophisticated community features or sophisticated course trickling, you’ll require to look elsewhere GoHighLevel Appointment Booking.
Credibility Administration: Secure Your Brand
GHL automates evaluation demands after purchases– using SMS, e-mail, or QR code– so you can construct trust fund and reputation. Negative testimonials can be redirected to an exclusive type, offering you a possibility to solve issues before they go public. You can additionally check evaluations across Google, Facebook, and other systems right from your control panel.
Integrations: Plays Well With Others
You’re not secured. GHL sustains integrations with repayment cpus, social media sites, and Zapier, so you can connect your favored devices as required.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or intend to re-sell software program), GoHighLevel is a serious challenger. It’s not ideal– e-mail deliverability and UI quirks can be annoying– however the worth, versatility, and agency-focused features are hard to defeat. For solo creators or those needing deep course/community devices, check out Kajabi, Teachable or Thinkific.
However if you’re tired of duct-taping your tech stack together and want a single system to run your firm, GoHighLevel is absolutely worth a try. Simply test the e-mail side prior to going all-in, and keep an eye on your expenses as your listing grows.