You recognize how each year there’s a brand-new “essential” device for digital firms? Well, GoHighLevel isn’t just an additional fleeting trend. It’s constructed a credibility as a durable, all-in-one system that can (apparently) replace your CRM, e-mail marketing, funnel builder, course system, and GoHighLevel Agency Pro. Seems fanciful, right?
Yet here’s the thing: not all-in-one devices are produced equivalent. Some attempt to do every little thing and wind up not doing anything well. Others hit that pleasant area. So, where does GoHighLevel land? Let’s break it down– blemishes and all.
What Makes GoHighLevel Stand Out?
It’s all about combination. Imagine ditching your patchwork of registrations– say goodbye to logging into 5 different dashboards simply to inspect your leads, send a campaign, or tweak a landing page. GoHighLevel packages the basics:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and activates)
- SMS and voice messaging
- Funnel and website builder
- Training course and membership system
- Workflow automation
- Social media site scheduling
- Credibility administration
Which’s just scratching the surface. For agencies, specifically those taking care of several customers, the capability to produce and take care of sub-accounts under one roof covering is a lifesaver.
The Excellent: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to like here.
All-in-One Powerhouse
You’re not simply getting a CRM or a funnel builder. GoHighLevel intends to be the Pocket knife for firms. From nurturing leads by means of SMS to building complicated automations, you can deal with almost every facet of your customers’ digital marketing in one place.
SMS and Multi-Channel Communication
Email’s great, but in some cases you require to reach individuals where they really pay attention. GHL’s two-way SMS, voice decreases, and Facebook Messenger integration imply you can get in touch with leads and customers on their terms. That’s a major side over platforms that just do e-mail.
Automation That Really Supplies
If you’ve ever before tried to patch with each other automations making use of Zapier and a lot of disconnected apps, you recognize the pain. GoHighLevel’s workflow builder lets you segment, score, and move leads via your pipeline with minimal fuss. Intend to send a follow-up SMS after a lead submits a form? Easy. Trigger a nurture sequence based upon customer activities? Done.
Cost-efficient For Agencies
Let’s talk money. GHL’s plans start at $97/month and go up to $497/month for agencies and resellers. Compared to assembling ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re saving major money– specifically if you’re handling several customers.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll like this: GoHighLevel allows you white-label and market the platform. That means you can use your own branded version to clients, adding a brand-new profits stream. Not every platform offers you that kind of versatility.
Integration-Friendly
Already using Zapier, Stripe, or various other tools? GHL plays great with the majority of significant systems, so you’re not secured or required to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No platform is ideal– let’s obtain real about the downsides.
Email Expenses Can Creep Up
Here’s a possible budget-buster: GoHighLevel charges $0.01 per email sent out. If you’ve got a listing of 30,000 clients and you’re sending routine programs, you might quickly invest $300+ monthly simply on emails. That’s greater than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to view carefully.
Email Deliverability Issues
GHL relies on Mailgun for email distribution, and a lot of individuals report lower deliverability rates contrasted to specialized e-mail systems. We’re talking about a 30% decrease in some instances. If your company lives and dies by the inbox, you’ll intend to do some severe testing prior to relocating your checklist over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as professional platforms. As an example, its course development tools aren’t as progressed as Kajabi or Teachable. Community features, progressed training course leaking, and robust analytics? You might locate them doing not have if you’re a web content designer first and a company 2nd.
UI/UX: Still a Little Bit Clunky
Let’s simply claim it: the interface isn’t winning any type of design honors. With setups spread across multiple panels and some weird navigating options, you might find yourself clicking around greater than you would certainly such as. It’s useful, but it’s not always instinctive.
Best for Agencies– Not Solo Creators
If you’re a digital firm, GHL’s features and pricing make a ton of sense. Yet if you’re a solo maker, coach, or program seller, you might be far better off with a system that focuses on your needs.
Real-Life Instance: How a Firm Makes Use Of GoHighLevel
Let’s state you run a store digital firm. You have actually got five customers, each with their own funnels, email lists, and social networks accounts. Before GHL, you were logging right into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for consultations, and Buffer for social media.
With GoHighLevel, you set up sub-accounts for each and every client. You develop customized dashboards, manage all their leads, automate follow-ups via SMS and email, and even schedule their social messages– all without leaving the system. Need to clone an effective funnel for a brand-new client? Snapshots make it a breeze. And you can even market your branded variation of GHL to clients who want to manage points themselves.
The Funnel and Website Builder: Surprisingly Qualified
You might anticipate a jack-of-all-trades builder to be clunky, yet GHL’s drag-and-drop editor is in fact rather smooth. You overcome 1,000 funnel templates to have fun with, and you can tailor them to your heart’s content. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), but for many agency clients, it’s ample.
And if you’re moving from ClickFunnels? GHL even uses a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: GoHighLevel Agency Pro
GHL allows you set up complex automations– think abandoned cart emails, support sequences, and split tests. You can arrange e-mails for optimum times and track performance with real-time analytics. Yet, as mentioned, deliverability can be a sticking point. If your open prices container after changing, you’ll require to repair or think about a dedicated email carrier.
CRM and Social Organizer: Everything in One Area
The CRM is an emphasize, supplying lead scoring, segmentation, and even a customer website for tracking project development. The social coordinator replaces devices like Buffer or Hootsuite, letting you schedule and analyze posts throughout channels. For companies, this kind of centralization is gold.
Selling Products and Courses: Excellent, Not Great
You can offer digital and physical products, run subscriptions, and also import courses from Kajabi. Material formats consist of video, sound, and docs, so you can satisfy various learning styles. However if you want advanced community features or innovative program leaking, you’ll require to look somewhere else GoHighLevel Agency Pro.
Reputation Monitoring: Secure Your Brand name
GHL automates review demands after transactions– via SMS, email, or QR code– so you can develop trust and reputation. Adverse evaluations can be rerouted to a private kind, providing you a chance to deal with problems prior to they go public. You can also check evaluations throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with payment processors, social media, and Zapier, so you can link your favored devices as needed.
All-time Low Line: Should You Pick GoHighLevel?
If you’re running a digital firm (or wish to market software program), GoHighLevel is a significant contender. It’s not perfect– e-mail deliverability and UI traits can be frustrating– however the worth, flexibility, and agency-focused features are tough to beat. For solo designers or those needing deep course/community devices, consider Kajabi, Teachable or Thinkific.
Yet if you’re tired of duct-taping your tech stack with each other and want a single platform to run your company, GoHighLevel is definitely worth a try. Simply test the email side prior to going all-in, and watch on your expenses as your checklist grows.