You recognize how each year there’s a brand-new “essential” tool for digital firms? Well, GoHighLevel isn’t just one more short lived pattern. It’s constructed a track record as a durable, all-in-one system that can (apparently) replace your CRM, email marketing, funnel builder, program system, and Branded Client Portal in GoHighLevel. Seems wonderful, appropriate?
However below’s the thing: not all-in-one tools are developed equal. Some attempt to do every little thing and end up not doing anything well. Others struck that sweet area. So, where does GoHighLevel land? Let’s break it down– protuberances and all.
What Makes GoHighLevel Stand Apart?
It’s all about combination. Think of dumping your jumble of subscriptions– say goodbye to logging right into 5 various control panels simply to examine your leads, send a campaign, or tweak a landing page. GoHighLevel bundles the essentials:
- CRM (assume ActiveCampaign or ClickFunnels-level features)
- Email marketing (with automation and causes)
- SMS and voice messaging
- Funnel and website builder
- Program and subscription system
- Workflow automation
- Social media organizing
- Track record management
And that’s just scratching the surface. For agencies, especially those handling multiple clients, the capacity to produce and take care of sub-accounts under one roof covering is a lifesaver.
The Great: Where GoHighLevel Shines
Let’s be real– there’s a whole lot to like here.
All-in-One Giant
You’re not simply obtaining a CRM or a funnel builder. GoHighLevel intends to be the Swiss Army knife for agencies. From nurturing leads via SMS to structure complicated automations, you can take care of virtually every element of your clients’ digital marketing in one location.
SMS and Multi-Channel Communication
Email’s great, but occasionally you need to get to people where they in fact pay attention. GHL’s two-way text, voice decreases, and Facebook Carrier integration imply you can connect with leads and clients on their terms. That’s a significant edge over systems that simply do e-mail.
Automation That In Fact Delivers
If you’ve ever attempted to cobble together automations using Zapier and a number of disconnected apps, you know the pain. GoHighLevel’s workflow builder allows you segment, score, and relocation leads with your pipeline with minimal difficulty. Wish to send out a follow-up SMS after a lead fills out a form? Easy. Trigger a support series based on customer activities? Done.
Cost-efficient For Agencies
Let’s speak money. GHL’s plans start at $97/month and rise to $497/month for agencies and resellers. Contrasted to piecing together ClickFunnels ($ 150+/ month), Kajabi ($ 159+/ month), and a CRM, you’re conserving serious cash– specifically if you’re managing multiple clients.
SaaSPreneur Program
If you’re the entrepreneurial type, you’ll like this: GoHighLevel allows you white-label and re-sell the system. That means you can supply your very own branded variation to clients, adding a new profits stream. Not every platform gives you that type of flexibility.
Integration-Friendly
Already using Zapier, Stripe, or other devices? GHL plays great with many significant platforms, so you’re not locked in or compelled to abandon your preferred applications.
The Not-So-Good: Where GoHighLevel Falls Short
No system is best– let’s get actual regarding the downsides.
Email Costs Can Creep Up
Below’s a prospective budget-buster: GoHighLevel charges $0.01 per e-mail sent out. If you’ve got a listing of 30,000 subscribers and you’re sending regular broadcasts, you might quickly spend $300+ monthly just on e-mails. That’s more than the top-tier Unlimited plan! If you’re heavy on e-mail marketing, this is something to see carefully.
Email Deliverability Issues
GHL relies upon Mailgun for e-mail delivery, and a great deal of users report lower deliverability rates contrasted to devoted email systems. We’re speaking about a 30% decrease in some cases. If your service lives and passes away by the inbox, you’ll want to do some serious testing prior to moving your listing over.
Jack of All Trades, Master of … Some?
While GHL covers a ton of ground, it doesn’t always go as deep as expert platforms. As an example, its program creation tools aren’t as advanced as Kajabi or Teachable. Community features, advanced program trickling, and durable analytics? You may find them lacking if you’re a web content maker initially and a firm 2nd.
UI/UX: Still a Bit Clunky
Let’s just claim it: the user interface isn’t winning any kind of style honors. With settings scattered across numerous panels and some odd navigating choices, you may find yourself clicking around more than you ‘d such as. It’s practical, yet it’s not constantly intuitive.
Best for Agencies– Not Solo Developers
If you’re a digital company, GHL’s features and pricing make a lots of feeling. Yet if you’re a solo creator, train, or training course vendor, you could be far better off with a platform that concentrates on your demands.
Real-Life Instance: How a Firm Uses GoHighLevel
Let’s say you run a store digital agency. You have actually obtained 5 clients, each with their very own funnels, email listings, and social networks accounts. Before GHL, you were logging into ClickFunnels for funnels, ActiveCampaign for e-mail, Calendly for appointments, and Barrier for social networks.
With GoHighLevel, you set up sub-accounts for each and every customer. You produce custom-made dashboards, take care of all their leads, automate follow-ups by means of SMS and e-mail, and also arrange their social posts– all without leaving the system. Required to clone a successful funnel for a brand-new customer? Snapshots make it a breeze. And you can also re-sell your top quality version of GHL to clients who intend to handle things themselves.
The Funnel and Website Builder: Surprisingly Qualified
You could anticipate a jack-of-all-trades builder to be clunky, however GHL’s drag-and-drop editor is in fact quite smooth. You overcome 1,000 funnel templates to play with, and you can tailor them to your heart’s material. Certain, it’s not as expensive as Elementor (no parallax scrolling or wild computer animations), however, for most agency clients, it’s sufficient.
And if you’re moving from ClickFunnels? GHL even offers a ClickFunnels import feature. That’s a rare (and welcome) touch.
Email Marketing: Branded Client Portal in GoHighLevel
GHL allows you set up complex automations– think abandoned cart e-mails, support series, and split tests. You can set up emails for optimum times and track performance with real-time analytics. Yet, as stated, deliverability can be a sticking point. If your open prices container after changing, you’ll need to fix or consider a dedicated email supplier.
CRM and Social Coordinator: Every Little Thing in One Area
The CRM is a highlight, using lead racking up, segmentation, and even a client website for tracking task development. The social organizer replaces tools like Buffer or Hootsuite, allowing you timetable and analyze messages throughout networks. For agencies, this kind of centralization is gold.
Selling Products and Courses: Good, Not Great
You can offer digital and physical products, run subscriptions, and even import programs from Kajabi. Content layouts consist of video, audio, and docs, so you can cater to various learning designs. Yet if you desire sophisticated community features or sophisticated training course trickling, you’ll require to look elsewhere Branded Client Portal in GoHighLevel.
Reputation Monitoring: Secure Your Brand
GHL automates evaluation demands after purchases– by means of text, e-mail, or QR code– so you can construct depend on and reliability. Negative evaluations can be rerouted to a personal kind, providing you a chance to solve issues before they go public. You can also keep an eye on reviews throughout Google, Facebook, and various other platforms right from your control panel.
Integrations: Plays Well With Others
You’re not locked in. GHL supports integrations with repayment processors, social media sites, and Zapier, so you can link your favored devices as needed.
All-time Low Line: Should You Select GoHighLevel?
If you’re running a digital agency (or intend to market software application), GoHighLevel is a serious contender. It’s not perfect– email deliverability and UI traits can be annoying– yet the worth, flexibility, and agency-focused features are hard to defeat. For solo creators or those requiring deep course/community devices, look at Kajabi, Teachable or Thinkific.
But if you’re tired of duct-taping your technology stack with each other and want a solitary system to run your company, GoHighLevel is absolutely worth a try. Simply examine the email side prior to going all-in, and watch on your prices as your checklist expands.